Social Media is taking over. We've said it many times, and we'll say it many more: Facebook is the new Newspaper. Most of the world uses it and subscribes to it, it connects people all over the world through shared interests, and many people even use it as a news source.
While print is dying, savvy businesses are catching onto the untapped power of a worldwide audience at your fingertips. It has never been so easy to target the desired group to advertise for an affordable price or to get your business recognized and acknowledged by the public. If your company is not making use of Facebook, you should examine why that is. The benefits that come with social media are no longer just for the everyday user, but are tenfold for the small to medium business owner.
The one problem with social media branding, advertising and usage as a company is that the ability to do so may not be in your wheelhouse. The work that goes into design, content writing and platform building isn't easy, and can take away from the work that you love doing.
If you or a small business owner you know needs help with your brand building blocks, give us a call on: 062 450 2538.